A project to celebrate all mothers. Unfortunately, mentioning all mothers that deserve a poster on this day was a task beyond reach because all mothers are deserving. That said, to all mothers, I truly wish you a great day. 

My main goal while conceiving this campaign was to celebrate every mother in the world, especially the ones that, during this day, no longer can receive a hug or a message from their children, therefore this might be a harder day. Through the flower, the design seeks to recall the bond between a mother and child, a bond that never ends.

During this day, the exhibition was in Belém, Cais do Sodré, Saldanha, Principe Real, Rato, Entrecampos, Chiado, Amoreiras.